Unlimited listening on select audiobooks, Audible Originals, and podcasts. If you're enjoying the status quo, don't even consider reading this book. Reviewed in the United States on June 12, 2015. ), Permission Marketing: Turning Strangers Into Friends And Friends Into Customers, ( Please try your request again later.

It's a manifesto for anyone who wants to help create products and services that are worth marketing in the first place.

Prime members enjoy FREE Delivery and exclusive access to music, movies, TV shows, original audio series, and Kindle books. There was a problem loading your book clubs. From the bestselling author of Purple Cow and This is Marketing comes an elegant little book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world. At this point you might be in a Dip, which will get better if you keep pushing, or a Cul-de-Sac, which will never get better no matter how hard you try. More than an audiobook or keynote speech, each track here presents a carefully chosen catalyst intended to trigger our own passion and insight with each listening. Why has Poke the Box become a cult classic? The hard part is knowing the difference and acting on it. And engaging in the consistent practice of its pursuit is the best way forward. The Icarus Deception: How High Will You Fly? According to marketing guru and best-selling author Seth Godin, what sets successful entrepreneurs (and pop stars and weight lifters and car salesmen) apart from everyone else is their ability to give up on Cul-de-Sacs while staying motivated in Dips. ), ( Everyone's an Expert (Reprint of a 2005 free ebook under Creative Commons License). Nothing new in this book that we didn't already know.

If you're a creative person, you should listen to our read this book. Your recently viewed items and featured recommendations, Select the department you want to search in, The Dip: The extraordinary benefits of knowing when to quit (and when to stick), Do the Work: Overcome Resistance and Get Out of Your Own Way, This Is Marketing: You Can't Be Seen Until You Learn to See, Purple Cow: Transform Your Business by Being Remarkable, All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--And Why Authenticity Is the Best Marketing of All, Whatcha Gonna Do With That Duck? But we tend to forget that Icarus was also warned not to fly too low, because seawater would ruin the lift in his wings.

But the good news is that creativity is scarce and more valuable than ever. Reviewed in the United States on November 9, 2017. With Leap First, Seth Godin is here to help. . With LeBron James, Octavia Spencer, Leon Bridges & many more. So is choosing to do something unpredictable and brave: Make art. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. You'll never be number one at anything without picking your shots very carefully. ), © 1996-2020, Amazon.com, Inc. or its affiliates. Brilliant Insights Into Our Lives - Simply Told, Reviewed in the United Kingdom on October 16, 2016. . This immersive audio program invites us to learn with him personally, unrehearsed and in the moment, as he shines a light for us, not with answers but with questions on the road to: Recorded in an intimate gathering of aspiring entrepreneurs, writers, and leaders, Leap First teaches us 49 essential principles, practices, and life lessons that have helped Seth the most in his own work and life.



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